FOUNDED IN THIKA · NAIROBI TODAY

Roylandz
Media

A content strategy, social and production studio built on one belief: nothing is waste in the hands of someone resourceful enough to use it. We treat a brand’s story the way our founder once treated cow dung on a Friday morning — as raw material for something worth building.

Start a projectSee the work
3
Core disciplines, one studio
40+
Schools reached, Urban Gang Tour
1
Co-founded live tour: Urban Gang Tour
Thika → Nairobi
Founded, based today
the origin

Named in Thika, built on a floor of dung and patience

Long before Roylandz had an office, it had a name and a young broadcaster with a borrowed studio in Thika. The philosophy underneath it goes back further than that, to a Friday ritual in a mud-walled classroom in Manyonyi, where a village learned to turn cow dung into a floor because cement was never coming.

That is the whole strategy in one line: the world had decided that material was worthless, and someone resourceful decided otherwise. Every brand that works with Roylandz gets that same eye turned on their story, their archive, their “boring” internal data, their overlooked audience — looking for the floor everyone else stepped over.

Fewer, sharper posts
We'll tell a client to post less if that's what respects the audience. Noise is not a strategy.
Strategy and production, one roof
A great script shot badly is still a bad video. We think and make under the same team.
Trust over the brief
We turn down work that requires dishonesty. Youth audiences can tell the difference instantly.
what we do

Three disciplines, one studio

STRATEGY
Content Strategy
Digital-first content plans built for a short, vertical, video-first audience, grounded in who is actually on the other end.
Audience & platform strategy
Editorial calendars & campaign arcs
Brand voice & positioning
CHANNELS
Social Media Management
Full-stack channel management that drives real results, not vanity metrics, across the platforms your audience actually uses.
Day-to-day channel management
Community & creator partnerships
Brand campaigns & endorsements
MAKING
Production
Studio and field production for shows, campaigns and branded series, from concept to final cut.
Studio & location shoots
Branded series & documentary
Edit, sound & motion
selected work

A few things we’ve built

Urban Gang TourLive Events · Co-founded

Urban Gang Tour

Co-founded a live culture and talent-search tour used to pressure-test content in front of real Nairobi crowds before it ever reaches a feed.

A live-tested content standard, carried into client work.
PPP TV's automated news-to-social pipelineProduct & Automation

PPP TV's automated news-to-social pipeline

Built the tooling that turns a broadcast story into a formatted social post automatically, closing the gap between airtime and the feed.

Less manual repackaging, more consistent posting.
Campus Xposure productionBranded Series

Campus Xposure production

Field production for a touring series spotlighting student life and talent across Kenyan university campuses.

An ongoing, multi-city branded series.

Selected engagements and productions. Brand campaign and endorsement work available on request.

How a project runs

01
Listen first
Tell us the brand, the goal, the audience. We ask more questions than we answer at this stage.
02
Strategy
A point of view before a posting plan. We shape the idea before we shape the content calendar.
03
Production
Studio or field, shot and edited in-house, so nothing gets lost in a handoff between teams.
04
Live-test & ship
Where it fits, we test with a real audience first. Then it ships, and we report on what actually happened.

“We would rather turn down a brief that requires dishonesty than deliver a campaign that burns the trust it took years to build. If a segment would not hold a room in Nairobi on a Friday night, it is not good enough for a feed either.”

Eugine Micah
Founder, Roylandz Media

Have a brief for us?

Tell us the brand, the goal, and the audience. We’ll tell you honestly whether we’re the right fit.

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